The second Sunday of the month of March of every year was designated in 1992 to be observed as Global Media Payer Day (formerly Visual Media Communication Sunday). In 2017 this day falls on the 12th of March. Churches, Assemblies, Fellowships, Christian activity groups and Institutions are requested to pray on this Sunday for the effective use of Media, for the communication of the Gospel, for Christian witness and for evangelism.

There is a need to intercede for the many organizations and individuals who are involved in media ministries that employ modern technologies. We should ask our Lord raise up Christian men and women to make soul stirring and aesthetically competent products and programs for broadcasting and for church and family use. When the people of God raise their voices in unison before His throne of Grace, the unity of Christians is also tested in the altar of prayer.